Tea subscription box

The Challenge

In a market with so many different tastes and choices offered by tea, it can be hard to choose the right kind. The pressure to ensure that customers remain subscribed means that they should feel like they are receiving a fully personalized package. Our Pickzen Product Finder allows any tea drinker (expert or new to this field) to find the best kind of beverage and package for them.

This client selling tea subscription boxes uses Pickzen to help customers create their own box by recommending a variety of teas based on what the answers to the quiz were. As it is a monthly subscription, it is important the final selection matches the person’s needs and taste.

The Results

Overall statistics:

  • Click through rate: 24%
  • Conversion rate: 32%

As you can see, with the help of the Product Finders clients were able to successfully acquire the perfect product for them and were more eager to complete their purchase knowing that the selected products were the most suitable for them.

If you are interested in finding out more about how we can help you increase your conversion rate too or if you want to read more of our case studies, come visit us at www.pickzen.com or check out our Shopify page here.